Author: Steve Miller
Narrator: Jeff Moon
Unabridged: 4 hr 20 min
Format: Digital Audiobook
Publisher: Findaway Voices
Published: 12/20/2020
What separates average businesses from extraordinarily successful ones?
Better product? Nope. Your competitor will rapidly reverse-engineer your "secret sauce" and get their "better-than-you" version on the market faster than you can say "Usain Bolt".
Better customer service? Guess what? All of your competitors say they provide the best customer service. It's a wishy-washy phrase...a vague generality with no meaningful specific.
Better pricing? You're kidding, right? The company that lives on price dies on price.
More harsh reality: Almost all industries today struggle with the increasing commoditization of their products and services, putting considerable pressure on prices and margins, leading to fiercer competition.
The solution?
You must create an uncopyable attachment with your customers. They must see you as not only delivering a superior product but also as a high-value relationship they simply cannot get anywhere else.
In Uncopyable, Steve Miller compellingly argues that new advantage isn't found by going "outside the box" - you must actually build your own box.
Uncopyable will guide you to achieving an unfair and enduring competitive advantage.
Sales have dropped precipitously. The board is meeting next week. Bob, founder and long-time CEO, is urged by his team to hire an expensive management consulting firm and drastically cut costs as a last ditch effort to improve the company's bottom l...
Customer Service Essentials Bundle, 2 in 1 Bundle: Effective Customer Service and Art of Customer ServiceThere is more to customer service than just being polite to your customers. Customer service is an important element for any business operations...
div {text-align: justify; text-justify: } Businesses can no longer have the goal of meeting the customer’s expectations; the goal today must be to exceed them. Brad Worthley, an internationally acclaimed expert, will provid...
Retention Point: Discover How to Use Membership Sites to Increase Brand Awareness and Boost Your ProfitsHaving a membership can really help earn your business a lot of money. Getting paid every month from members willing to pay your monthly fee for ...
How do you build a business that thrives during good times and bad? Is there a strategy that can set up your company up for success, no matter what curveballs the world may throw your way? There is: Turn customers into repeat customers, and tur...
Selling in a luxury universe is full of magic, passion, and emotion. The customer, the creation and the Sales Ambassador all enjoy an exchange of views that is just as important as the luxury item itself, and its beauty. The sales ambassador theref...
Are you tired of low sales and small paychecks? Do you wish you had more control over your life? Whether you want to (1) discover the world's best closing techniques, (2) make a lot more money, or (3) learn how to master sales the right way, this a...
Customer Loyalty is a collection of all the top real-world tools, strategies, and principles used by today's top brands to increase their customer loyalty and the overall lifetime value of their customers. Do you like Coca Cola or Pepsi? Hershey or ...
Art of Customer Service: The Ultimate Guide on How to Maintain Customer Relations, Discover the Best Customer Service Approaches That Could Help Retain Customers For LifeThere is more to customer service than just being polite to your customers. Cus...