Author: Kent McCormick, Shashi Upadhyay
Narrator: Eric Martin
Unabridged: 4 hr 53 min
Format: Digital Audiobook
Publisher: Ascent Audio
Published: 02/12/2019
The Revenue Acceleration Rules is a unique guide in the business-to-business space, providing a clear framework for more effective marketing in an accounts-based environment. Written by a veteran in the predictive marketing sphere, this book explains how strategies typically used on the consumer end can be tailored to drive revenue in B2B sales.
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