$6.99
Details
Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization
Author: Marcia Yudkin
Series: Marketing Insight Guides #1
Narrator: Marcia Yudkin
Unabridged: 2 hr 10 min
Format: Digital Audiobook
Publisher: Findaway
Published: 11/17/2011
Synopsis
Attract interest, then nail the sale.
With attention spans mercilessly short, you can't afford to approach customers with anything but the very strongest, most on-target pitch. Learn how to capture the interest of perfect prospects for your product, service or cause, then convince them to complete an order.
This pithy, provocative book from a master of creative marketing offers both timeless principles of persuasion and insights from recent research and marketing trends. Real-life examples illustrate Marcia Yudkin's advice on strategies that work and those that may backfire.
Marcia Yudkin is the author of 6 Steps to Free Publicity, now in its third edition, and 14 other books.
©2011 Marcia Yudkin (P)2011 Marcia Yudkin
by Will Grason
Customer Loyalty: The Ultimate Guide on How to Ensure Customer Loyalty, Learn the Blueprint on How You Can Retain Your Customer Base And Keep Them Coming Back For MoreCustomer loyalty is a very important element in every business relationship. Custo...
Published: 11/08/2020
by Knowledge@Wharton
Knowledge@Wharton Essentials With consumer decisions being made at increasing speed, and the time it takes to win wallet-share rapidly shrinking, how can you prepare? Today's customer has more access to information and influencers, at a click or sw...
Published: 07/01/2015
by Jay Baer
Youtility fundamentally changes how accountants and accounting firms think about marketing and their business. Jay Baer defines "Youtility" as information and resources given away for free to build awareness and trust. Youtility creates awareness, ...
Published: 06/01/2015
by Bernadette Jiwa
It's not how good you are. It's how well you tell your story. Big corporations might have huge marketing and advertising budgets but you've got a story. Your brand story isn't just what you tell people. It's what they believe about you based on the...
Published: 08/13/2013
by Aryanna Konnor
Customer Success: The Essential Guide On How to Deal With Difficult Customers, Learn Effective Customer Service Techniques and Strategies on How You Can Win Difficult Customers Every businessman and entrepreneur worth his salt knows that the most im...
Published: 11/08/2020
by Aryana Konnor
Happy Customers Bundle: 3 in 1 Bundle, Customer Success, Never Lose a Customer Again, and Customer LoyaltyEvery businessman and entrepreneur worth his salt knows that the most important element for every business is the people. It's not your product...
Published: 11/08/2020
by Kinsley Thorley
Never Lose a Customer Again: The Ultimate Guide on How To Get and Keep Your Customers, Learn the Essentials and Useful Tips on How to Effectively Retain Your CustomersYou might wonder what is the significance of customer retention for your business....
Published: 11/08/2020
by M.V. Milan
Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a BestsellerIn order to have a successful and profitable business, the ideal situation is to be able to sell multiple...
Published: 11/08/2020
by Eddie Yoon
Pork dorks. Craftsters. American Girl fans. Despite their different tastes, these eclectic diehards have a lot in common: they're obsessed about a specific brand, product, or category. They pursue their passions with fervor, and they're extremely kn...
Published: 05/26/2017